{"id":9561,"date":"2022-09-25T16:54:13","date_gmt":"2022-09-25T14:54:13","guid":{"rendered":"https:\/\/www.aerosoap.com\/?post_type=portfolio&p=9561"},"modified":"2026-06-10T17:59:36","modified_gmt":"2026-06-10T15:59:36","slug":"krone","status":"publish","type":"portfolio","link":"https:\/\/www.aerosoap.com\/en\/krone\/","title":{"rendered":"Krone \u2013 IAA 2022"},"content":{"rendered":"

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Krone<\/h4>\n

<\/p>\n

IAA 2022<\/h2>\n

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On the occa\u00adsion of the IAA Trans\u00adporta\u00adtion 2022, we have set the well-known logo in motion for the Krone Group in three differ\u00adent thematic focal points. This way, the logo liter\u00adally gained substance in the sense of automa\u00adtion, digi\u00adtal\u00adiza\u00adtion and sustain\u00adabil\u00adity respec\u00adtively.<\/h4>\n

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Automa\u00adtion<\/h2>\n

<\/p>\n

Robots, machines, work\u00adflow \u2014 thanks to our self-built logo plot\u00adter, the logo takes the manual work off our hands and simply lays itself in this theme-specific stag\u00ading.<\/h4>\n

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Digi\u00adti\u00adza\u00adtion<\/h2>\n

<\/p>\n

\u201cRacing into the future\u201d \u2014 We took this liter\u00adally and throw the glow\u00ading binary code explo\u00adsively at the viewer in the sign of digi\u00adtal\u00adiza\u00adtion.<\/h4>\n

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Sustain\u00adabil\u00adity<\/h2>\n

<\/p>\n

For this stag\u00ading we have reversed emis\u00adsion to remis\u00adsion: the vege\u00adta\u00adtive, green char\u00adac\u00adters displace a thick layer of carbon diox\u00adide and thus clear up the view.<\/h4>\n

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Making Of<\/h2>\n

<\/p>\n

A logo plot\u00adter with a water bath, a fluo\u00adres\u00adcent logo beater and moss letters wetted with a membrane of CO2 \u2014 three days of shoot\u00ading in fast forward.<\/h4>\n

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Client
\nKrone<\/h5>\n

<\/p>\n

Concept, Design, Photog\u00adra\u00adphy
\nFr\u00e9d\u00e9ric Wiegand
\nThomas Wirtz<\/h5>\n

<\/p>\n

Video
\nSamuel Dommer\u00admuth<\/h5>\n

<\/p>\n

Making Of Camera
\nNina Badura<\/h5>\n

<\/p>\n

D\u00fcssel\u00addorf,
\n2022<\/h5>\n

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width=\u201c1\/6\u201d][\/vc_column][vc_column width=\u201c2\/3\u201d][vc_column_text css=\u201d.vc_custom_1780069498656{margin-bottom: 0px !impor\u00adtant;}\u201d] Krone IAA 2022 [\/vc_column_text][vc_column_text css=\u201c\u201d]Logo Anima\u00adtion\u2002|\u2002Brand Expe\u00adri\u00adence\u2002|\u2002Visual Campaign[\/vc_column_text][\/vc_column][vc_column width=\u201c1\/6\u201d][\/vc_column][\/vc_row][vc_row][vc_column offset=\u201cvc_hidden-xs\u201d][vc_empty_space height=\u201c50px\u201d][\/vc_column][\/vc_row][vc_row full_width=\u201cstretch_row_content\u201d content_placement=\u201ctop\u201d][vc_column width=\u201c1\/6\u201d][\/vc_column][vc_column width=\u201c1\/6\u201d css=\u201d.vc_custom_1560416504417{padding-top: 8px !impor\u00adtant;}\u201d offset=\u201cvc_hidden-xs\u201d][\/vc_column][vc_column width=\u201c2\/3\u201d][vc_column_text] On the occa\u00adsion of the IAA Trans\u00adporta\u00adtion 2022, we have set the well-known logo in motion for the Krone\u2026<\/p>\n","protected":false},"author":1,"featured_media":9595,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"portfolio_category":[73],"portfolio_tag":[],"class_list":["post-9561","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-visuals"],"acf":[],"yoast_head":"\nKrone \u2013 IAA 2022 – aerosoap<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aerosoap.com\/en\/krone\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Krone \u2013 IAA 2022 – aerosoap\" \/>\n<meta property=\"og:description\" content=\"[vc_row full_width=\u201cstretch_row_content_no_spaces\u201d content_placement=\u201ctop\u201d 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